About DIVIDE
ABOUT DIVIDE / AGENCY PROPOSAL
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STRATEGY · CREATIVITY · CONTENT · DESIGN · ADVERTISING

CREATIVE
ADVERTISING
AGENCY

We build brands, create ideas and turn communication into experiences.

IRAN / MASHHAD / INDEPENDENT

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ABOUT DIVIDE

An independent agency built around ideas, execution and growth.

DIVIDE is an independent creative advertising agency in Iran, working with brands that want to communicate better, look stronger and grow with purpose.

We bring strategy, creativity, branding, content production, design and advertising together under one connected team.

Advertising should do more than create visibility. It should create attention, meaning and measurable business value.
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OUR PHILOSOPHY

Creativity is only valuable when it solves something.

The advertising industry is full of posts, videos, campaigns and noise. A creative agency should not add more noise. It should find the right idea.

01What does the brand need?

02Who are we speaking to?

03Why should they care?

04What should they remember?

05How can communication support growth?

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WHAT MAKES DIVIDE DIFFERENT

One team. Multiple disciplines. One connected direction.

01 / ST

Strategy

Understanding the business, market, audience and opportunity.

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Creativity

Turning insight into ideas, concepts and campaigns people remember.

03 / DE

Design

Building visual systems that make brands recognisable and consistent.

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Content

Photography, video and social content for a meaningful daily presence.

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Advertising

Connecting creative communication with the right channels and audiences.

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Execution

Making ideas real through disciplined production and project management.

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OUR CAPABILITIES

A full creative ecosystem for brands.

01

Brand & Strategy

  • Brand strategy
  • Positioning
  • Communication strategy
  • Audience research
  • Campaign strategy
  • Brand architecture
02

Branding & Design

  • Visual identity
  • Art direction
  • Graphic design
  • Packaging
  • Editorial design
  • Digital design
03

Content Production

  • Commercial photography
  • Videography
  • Campaign films
  • Social content
  • Motion graphics
  • Event coverage
04

Digital & Social

  • Social strategy
  • Content systems
  • Content calendars
  • Digital campaigns
  • Performance media
  • Reporting
05

Campaigns & Media

  • 360° campaigns
  • Launch campaigns
  • Brand activations
  • Outdoor advertising
  • Media planning
  • Media buying
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HOW WE THINK

From business problem to creative solution.

  1. 01

    Discover

    Business, audience, market and challenge.

  2. 02

    Define

    The communication problem and opportunity.

  3. 03

    Strategize

    A direction with a clear purpose.

  4. 04

    Ideate

    Creative territories and memorable concepts.

  5. 05

    Create

    Design, content and production.

  6. 06

    Activate

    The right work across the right channels.

  7. 07

    Measure

    Learn, optimise and improve the next cycle.

STRATEGY INFORMS CREATIVITY → CREATIVITY DRIVES COMMUNICATION → COMMUNICATION SUPPORTS GROWTH

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PRODUCTION INFRASTRUCTURE

Ideas need the right environment to become real.

DIVIDE White Box
Armitaj content production
Tolica art direction
01

Photography Studio

A controlled environment for product, commercial and advertising photography.

02

White Box

A flexible space for photography, video, social content and campaign assets.

03

Connected Production

Creative direction, production and post-production inside one connected system.

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The DIVIDE team
DIVIDE / THE PEOPLE BEHIND THE WORK

OUR TEAM

Different disciplines. One creative direction.

Great work comes from different perspectives moving toward one objective. Every project is assembled around the team its challenge needs.

01Creative Direction02Art Direction03Strategy & Marketing04Project Management05Graphic Design06Photography07Videography08Editing09Content Management10Digital Marketing
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INDUSTRIES WE WORK WITH

Different challenges. The same commitment to good work.

01

Retail & Commercial

Retail · Shopping centres · FMCG

02

Food & Hospitality

Restaurants · Cafés · Lifestyle

03

Real Estate

Commercial · Residential · Property

04

Industrial & Corporate

Manufacturing · B2B · Corporate

05

Health & Wellness

Healthcare · Beauty · Wellness

06

Sports & Experiences

Fitness · Events · Experiential

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SELECTED WORK

Every project begins with its own business challenge.

We document work through the challenge, insight, idea, execution and outcome—not simply the final image.

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PARTNERSHIP MODELS

We do not simply work for brands. We work with them.

01

Project-based

Campaigns, launches, branding and focused creative assignments.

02

Retainer

Continuous creative, content and marketing support.

03

Full-service

One partner across strategy, content, design and advertising.

04

Long-term

An embedded creative partner for communication and growth.

LESS FRAGMENTATIONMORE CONSISTENCYBETTER COMMUNICATION
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OUR VISION

From creative supplier to growth partner.

FROM BEING SEEN TO BEING REMEMBERED

FROM CREATING CONTENT TO CREATING COMMUNICATION

FROM RUNNING CAMPAIGNS TO BUILDING BRANDS

FROM BUYING SERVICES TO BUILDING PARTNERSHIPS

Our ambition is to become one of the most trusted independent creative advertising partners for ambitious brands in Iran and beyond.

LET’S BUILD SOMETHING WORTH REMEMBERING ↗